[10 May 2013 | No Comment | ]
BT Sports to offer free Premier League

BT is to offer its new sports channels, offering live Premier League football, free to customers who take its broadband service as the telecoms operator ramps up its challenge to BSkyB’s dominance of UK pay-TV.

Read the full story »

Merchandising »

[7 May 2013 | No Comment | ]
Logos-cores

FC Porto has launched a new line of merchandise to celebrate the clubs’ 120 years anniversary.

Finance & Economics, Sponsorship »

[3 May 2013 | No Comment | ]
Man Utd 2012-1013 Premier League Champions

English Premier League champions Manchester United posted record third-quarter revenue of £91.7 million on the back of new sponsorship deals in Asia and Europe.

Online Marketing »

[2 Dec 2012 | No Comment | ]
Man Utd RVP

Manchester United web site is winning when it comes to visibility in Google UK searches, according to new research.

Sponsorship »

[7 Sep 2012 | No Comment | ]
Chelsea Eden Hazard

Samsung took up an option to renew its £15 million ($23.9 million) shirt sponsorship with Chelsea through 2015

Partnership »

[6 Sep 2012 | No Comment | ]
Lampard England Umbro kit

Nike and The Football Association have announced a new partnership that will see the world’s leading sports company design and create the kits for men and women’s England teams at every level.

Merchandising, Other »

[6 Sep 2012 | No Comment | ]
Brazil 2014 ball - Brazuca

FIFA and adidas revealed the name of the Official Match Ball for the 2014 FIFA World Cup ‘adidas Brazuca’.

adidas took inspiration from elements of Brazilian culture to come up with a shortlist of three possible names for the ball.

Design & Creative »

[6 Sep 2012 | No Comment | ]
adidas finale 12 UEFA Champions League match ball

adidas revealed a new line-up of Official Match Balls for the 2012/2013 season of the UEFA Champions League and the UEFA Europa League

Partnership »

[6 Sep 2012 | No Comment | ]
FA Cup partnership

The FA has announced that Beko, the UK’s number one major domestic appliance brand, will become an Official Supporter of The FA Cup, the world’s most prestigious domestic Cup competition.

Partnership, Technology »

[6 Sep 2012 | No Comment | ]
Soccer - Barclays Premier League - Southampton v Manchester United - St Marys' Stadium

Manchester United has announced an agreement with Toshiba Medical Systems to become its Official Medical Systems Partner, the first partnership of its kind to be developed with a UK football club.

Players, Sponsorship »

[6 Sep 2012 | No Comment | ]
Olivier Giroud PUMA

Arsenal star Olivier Giroud has renewed his personal endorsement contract with sports lifestyle brand Puma.