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Nike introduces ‘green’ national team shirts

26 February 2010 2 Comments

Nike introduces World Cup national team kits made from 100% recycled plastic bottles. Many of the World Cup footballers, including Cristiano Ronaldo and Kaka will enter the game wearing the more environmentally-friendly and technology-advanced kit in football’s history.

All players of the nine Nike’s national teams, including Brazil, Portugal and the Netherlands, will wear the new shirts made entirely from recycled polyester, each one produced from up to eight plastic bottles.

“This summer in South Africa Nike will give footballers an edge by providing the newest and most innovative product for the game’s greatest players,” said Charlie Denson, President, Nike Brand. “With today’s announcement, we are equipping athletes with newly designed uniforms that not only look great and deliver performance benefits, but are also made with recycled materials, creating less impact on our environment.”

For more information read Nike’s press release.

  • http://karllusbec.wordpress.com/ Karl Lusbec

    Great article!
    Nike is focusing on what is important. Sustainability and protecting the environment. Well done. The kits are very clean and neat. No more double layers or additional pipings. It’s simple, efficient, modern. The main emphasis is on bringing the most environmentally friendly & high performance product.
    Good job!

  • http://karllusbec.wordpress.com/ Karl Lusbec

    Great article!
    Nike is focusing on what is important. Sustainability and protecting the environment. Well done. The kits are very clean and neat. No more double layers or additional pipings. It’s simple, efficient, modern. The main emphasis is on bringing the most environmentally friendly & high performance product.
    Good job!